Singleton partners with Grill Squad for Meat Fest

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The Singleton recently partnered with the Grill Squad at the Meat Up Fest, held at Liquor Library in Tigoni, Limuru.

This event was a unique celebration of barbecue culture, bringing together a lively crowd of food lovers for a flavourful experience where expertly crafted grilled meats met the rich and delicate sophistication of The Singleton whisky.

Wangechi Gakenia, Brand Manager at The Singleton, praised the collaboration as an enriching experience.

 “The Singleton is more than just a drink—it’s about enhancing experiences. This collaboration shows how whisky can elevate culinary experiences and transform a simple meal into something extraordinary, creating moments that guests will cherish.”

“The Meat Up Fest truly embodied the essence of celebrating every moment.”

The Grill Squad, a collective of eight renowned grill masters, took guests on an unforgettable culinary journey.

Their mastery in creating marinades, glazes, and sauces brought out the best in beef, goat, chicken, pork, and lamb, transforming each dish into a flavour-packed masterpiece.

Agnes Mwangi, one of the celebrated grill masters at the event, shared the versatility of whisky in grilling.

“For grilled meat, whisky can be used in various ways—such as in brining, making sauces for basting, or serving at the table.”

“For example, brining pork chops with whisky adds depth and elevates the dish. By combining whisky, water, salt, fresh herbs like rosemary, and a sweetener like fresh orange juice, you can enhance the whisky’s rich, smooth flavours.”

Stephen ‘Syoks’ Musyoka, another featured grill master, highlighted how whisky enhances sauces for grilled meats.

“The rich, smooth flavours of whisky, combined with sweetness and a touch of its distinctive notes, adds a gourmet touch to grilled meats—perfect for impressing guests and creating unforgettable taste.”

For Wangari Munyiri, whisky’s perfect pairing with lamb was key to the success of the event.

“Lamb, with its bold flavour, pairs beautifully with whisky when combined with rosemary and garlic in a marinade. Lamb is a strong meat, so the whisky’s subtle sweetness balances the gaminess, while the smokiness ties it all together.”

The Meat Up Fest is a celebration not only of local grilling traditions but also of how whisky can add an international flair to local cuisine.

The event perfectly embodied the essence of The Singleton—smooth, refined and full of character—showing that whisky can do more than just complement a meal—it can be the heart of the experience.

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