Tanqueray, in partnership with Alloy Bar & Restaurant, hosted the Padel and Brunch Experience, an exclusive event that blended the thrill of a Padel match with the elegance of a gourmet brunch, all enhanced by the exceptional craftsmanship of Tanqueray premium gin.
Conventional brunches, as we know them, tend to focus more on a relaxed atmosphere with food, music and socialising, like the renowned brunches Tanqueray has previously been part of at Sankara Hotel. However, the Super Sunday Padel & Brunch Experience takes things to the next level by introducing an exciting new element-Padel.
This fast-paced sport, which combines elements of tennis and squash, is rapidly gaining popularity in Kenya, adding an energetic twist to the traditional brunch experience.
“As a brand, we are committed to creating experiences that resonate with those who appreciate luxury and sophistication. Padel, with its dynamic gameplay, embodies the same values of craftsmanship and elegance that define Tanqueray. By combining this exciting sport with a gourmet brunch, we are offering consumers a unique opportunity to enjoy world-class cocktails in an elevated setting,” said Scaver Saitaga, Brand Manager for Tanqueray.
As the drinks experience partner, Tanqueray played a central role in setting the tone for the event, blending luxury and excitement.
Guests were invited to engage in friendly competition, thereafter, enjoying Tanqueray’s expertly crafted cocktails paired with a selection of haute cuisine. This experience provided an interactive and memorable atmosphere for everyone in attendance.
“This collaboration with Alloy brings us closer to an engaged, discerning audience who share our passion for pushing the boundaries of cocktail culture in Kenya. We’re thrilled to be part of the growing trend for expertly crafted cocktails, where every drink reflects Tanqueray’s heritage and craftsmanship,” Saitaga added.
Tanqueray is committed to positioning itself as a symbol of luxury and celebration within Kenya’s cultural landscape. Through curated events, brand activations and collaborations with key partners like Alloy, Tanqueray is reinforcing its status as the premium gin choice for those who appreciate elegance and sophistication.
