L’Oréal Paris has announced its partnership with the multi-talented actress, entrepreneur, and global influencer Temi Otedola as the new African Digital Brand Ambassador for Makeup.
This is a historic partnership as Otedola will be the first Nigerian ever to represent the brand.
Standing alongside fellow ambassadors including Kendall Jenner and Viola Davis, this collaboration marks a significant milestone in celebrating beauty in all its forms across the African continent and reaffirms L’Oréal Paris’s commitment to diversity and empowerment.
In 2023, L’Oréal Paris announced talented South African actress Thusi Mbedu as L’Oréal Paris brand ambassador and spokesperson in the Sub-Saharan Africa region.
As the face of L’Oréal Paris Makeup, Temi will headline the latest Infallible Makeup Range campaigns, showcasing her unique style and celebrating the diverse beauty of Africa.
Temi expressed her excitement in her statement: “Words cannot describe how honoured I am to partner with L’Oréal Paris Makeup.
“L’Oréal Paris was amongst the first beauty products I was introduced to as a young girl playing with my mother’s makeup. I have grown up loving their products and deeply respecting the company’s values and vision.
“The L’Oréal Paris woman is someone I deeply resonate with—confident, unapologetic, and always striving to make a difference in the world. I’m so excited to begin this beautiful journey with a brand that truly inspires me.”
Issima Oniangue, General Manager for Makeup in the Sub-Saharan Africa Zone at L’Oréal Paris also shared her excitement about the partnership.
“Temi’s unique style, confidence, and passion for beauty perfectly embody the L’Oréal Paris ethos of empowerment and sophistication.
“This partnership marks a new era of glamour and innovation in beauty for the region as we continue to celebrate and cater to the diverse beauty of African women.
“We are excited to inspire and bring the best of beauty to every corner of the continent.”