Team Kenya’s quest to clinch more medals at this year’s Paris Olympic Games received a boost after Kenya Breweries Limited,KBL, announced a Ksh.30M sponsorship.
The 2024 Paris Olympic Games is scheduled 26 July 2024 – 11 August.
National Olympic Committee of Kenya,NOC-K, received the sponsorship during the ceremony graced by Sports Cabinet Secretary Ababu Namwamba.
‘’We are grateful for their partnership and look forward to celebrating the success of our athletes on the world stage’’, remarked Ababu who also added:, ‘I want to assure our athletes that the government stands firmly behind you as you prepare for the Paris 2024 Olympic Games. Your dedication and hard work represent the essence of Kenyan excellence, and we are committed to providing all the necessary support to ensure your success on the global stage’’.
While announcing the sponsorship, KBL Managing Director Mark Ocitti emphasized the significance of the partnership with NOCK:
“At KBL, our commitment to Kenyan sports runs deep, with a rich history of supporting our sportsmen and women various disciplines including athletics, football, golf, rugby, and beyond. We understand the transformative power of sports in shaping lives and communities, and we therefore remain dedicated to fostering talent and promoting sports excellence at all levels. It therefore gives us great joy, to continue our partnership with the National Olympics Committee of Kenya (NOC-K) in supporting our athletes,” said Ocitti.
He added that the sponsorship will go towards supporting Team Kenya in preparations for the event, as well as assist NOC-K meet its logistical requirements.
“As we look ahead to Paris 2024, it is imperative that we stand united in support of our athletes. Therefore, it gives me great pleasure to announce that Kenya Breweries Limited will be sponsoring Team Kenya for the Paris 2024 Olympic Games to the tune of Sh30 million. This sponsorship will not only provide crucial financial support for our athletes’ preparations but also assist NOC-K meet the heavy logistical requirements associated with this event,” he added.
Paul Tergat, President of the National Olympic Committee of Kenya (NOC-K), said the support is a big boost in the nation’s attempts to adequately prepare its athletes for the games.
“KBL’s sponsorship of Team Kenya is a testament to their belief in the potential of our athletes and their dedication to supporting our sporting aspirations. With their generous contribution, we can provide our athletes with the necessary resources and support to compete at the highest level and make our nation proud.”
Tergat further assured the country of NOC-K’s commitment to ensuring a fair and transparent selection process for Team Kenya, emphasizing the importance of integrity and meritocracy in representing the nation at the Paris 2024 Olympic Games.
“As NOC-K, we are fully committed to upholding the highest standards of fairness and transparency in the selection process for Team Kenya. Integrity and meritocracy will guide our decisions as we strive to assemble a team that will make our nation proud at the Paris 2024 Olympic Games,” he added.
Kenya is targeting to send a squad of between 80-90 athletes to this Olympic Games gunning to surpass their 2020 Tokyo Games where Kenya clinched 10 medals in total.
The national women’s Volleyball team, Malkia Strikers,and the men’s rugby sevens team Shujaa, have already sealed their place in the Games as well female fencer Alexandra Ndolo.
